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REVIVE COLD BREW
Skip the daily café trips. REVIVE's bi-weekly subscription delivers everything you need for barista-quality drinks at home: 3 coffee concentrates, 3 syrups, recipe cards, and fun extras like stickers and collectible cards. Join a community of coffee enthusiasts while keeping more money in your pocket.
BRAND IDENTITY - PACKAGE DESIGN - SOCIAL MEDIA - ADVERTISING
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The Revive Kit includes three flavored syrups, three coffee concentrates, recipe cards, collectible cards, and a custom cold brew glass with every order. Become your own barista at home!
This example demonstrates a social media post that balances brand visibility with product focus—showcasing the logo and overall branding while keeping the cold brew itself as the central visual draw that captures audience attention.
Compelling advertisements are crucial for audience engagement. Rather than explicitly revealing the product, this ad banner strategically hints at possibilities, inviting viewers to explore further. The goal was to spark curiosity and prompt questions, drawing consumers deeper into the brand story.
The collectible cards encourage repeat subscriptions by offering varied rewards—some provide discounts, others unlock free items, and some are simply charming keepsakes to collect. Each box includes a fresh set of three cards, adding an element of surprise and delight.
The logo mark on the packaging depicts a girl enjoying a cold brew, rendered in a pop art style. My intent was to evoke a playful, slightly retro aesthetic that feels both fresh and nostalgic.
The social media presence serves as a platform for attracting new customers while highlighting the latest flavors and syrups featured in each box, creating anticipation that keeps subscribers engaged and coming back.
